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JINGYI XIA

Bridging markets across Europe, the Middle East and Asia

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CAREER JOURNEY

Across Europe, the Middle East and Asia

London

BD & Cross-Border Operations · Family Office

2024.01 – 2025.08

Paris

Global BD Manager · ApeX Protocol

2025.12 – Present

Istanbul

Cross-Border Operations · Türkiye

2024.01 – 2025.08

Dubai

UAE Company Setup & MENA Expansion

2024.01 – 2025.08

Singapore

Southeast Asia Operations & GTM

2024.01 – 2025.08

Skills

Business Development

Partnership DevelopmentMarket Expansion Commercial NegotiationStrategic Alliances

Relationship & Operations

HNW Relationship ManagementStakeholder Management Cross-Border OperationsCross-Cultural Communication Business Setup & Scaling

Data & Product

Commercial AnalysisBusiness Intelligence Customer SegmentationData-Driven Decisions Agile Delivery

AI & Building

AI-Assisted DevelopmentWorkflow Automation Process OptimizationMVP Building Digital Product Launch

Projects

AI-assisted travel business building

Eastern Wander

Built a premium inbound travel venture from concept to launch, covering market validation, service design, customer journey development, pricing strategy, and digital platform implementation.

Market ValidationService Design CRM WorkflowPlatform Launch
Open Website
100M+ user records translated into business insights

Tableau Analyst

Translated 100M+ user records into actionable business insights through customer segmentation, behavioural analysis, and decision-support reporting.

Customer SegmentationBehavioral Analysis Decision SupportBusiness Intelligence
Open Case Study

Work Experience

2025.12 – Present

ApeX Protocol

Global Business Development Manager

Built strategic partnerships across KOL, affiliate, and trading ecosystems, driving user acquisition, market visibility, and long-term revenue opportunities.

Partnership GrowthMarket Expansion Affiliate StrategyRevenue Development
2024.01 – 2025.08

Family Office

Founder Associate | Business Operations

Supported international business operations, investment research, and stakeholder management across six markets, coordinating cross-border projects and strategic initiatives for HNW clients.

HNW RelationshipsInvestment Research Cross-Border OperationsBusiness Expansion
2023.09 – 2023.12

RSM China

Strategic Consulting Intern — GTM & Growth Strategy

Conducted market-entry and growth strategy analysis for global consumer brands, supporting commercial decision-making through research, interviews, and profitability assessment.

Market Entry StrategyGrowth Analysis Commercial ResearchProfitability Modelling
2021.10 – 2022.06

NetEase

Growth Operations & Data Intern

Leveraged data analysis and customer segmentation to improve acquisition efficiency, engagement, and retention performance across key user groups.

Customer AnalyticsUser Segmentation Growth OperationsRetention Strategy

Let's Connect

xiajingyi33@gmail.com +44 7502 440219 WhatsApp LinkedIn
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