By day, I build relationships across borders.
By night, I build ideas with AI.
Same curiosity. Different outcomes.
Bridging markets across Europe, the Middle East and Asia
London
Built a foundation in business strategy, market research, and commercial analysis. Developed the ability to identify opportunities, evaluate markets, and transform insights into practical business decisions.
Dubai
Supported the end-to-end setup of international business operations, including company formation, banking, compliance, operational design, and execution across cross-border environments.
Singapore
Supported partnership development, go-to-market execution, and regional business expansion by coordinating stakeholders and adapting strategies across international markets.
Istanbul
Built trusted relationships with international partners through communication, negotiation, stakeholder management, and long-term collaboration across different cultures.
Paris
Combined business thinking with AI-assisted development to build digital products, automate workflows, improve customer experiences, and transform ideas into scalable solutions.
Skills
Commercial Strategy
Business DevelopmentCommercial Analysis Market ResearchStakeholder ManagementRelationship & Operations
Cross-Border OperationsBusiness Expansion Operational ExcellenceProject CoordinationData & Product
Business AnalysisSQL & Tableau Growth AnalyticsCustomer InsightsAI Product Building
AI-Assisted DevelopmentWorkflow Automation Digital ProductsRapid PrototypingProjects
Eastern Wander
Built and launched a 30+ page AI-assisted travel platform from scratch, designing website architecture, customer journeys, CRM workflows, database integration, inquiry systems, and deployment.
Built scalable service delivery and customer acquisition systems through partnerships, CRM workflows, and multi-channel growth strategies.
Open WebsiteTableau Analyst
Used SQL, Tableau, and customer segmentation models to analyse large-scale user data, transforming customer behaviour into business insights that supported growth and commercial decision-making.
Designed interactive dashboards and data visualisations to improve decision-making through clear, actionable business insights.
Open Case StudyWork Experience
Family Office
Managed cross-border business operations and high-value stakeholder relationships across multiple international markets.
Led operational projects across five countries, coordinating legal advisors, banks, suppliers, and external partners to support business expansion.
Conducted commercial research and investment analysis across real estate, hospitality, AI, iGaming, and cross-border ventures.
Led the end-to-end setup of a UAE-based company, delivering full operational readiness from incorporation to operational infrastructure.
ApeX Protocol
Developed strategic partnerships for a Bybit-backed Top 10 decentralised exchange across European markets.
Evaluated over 500 KOLs, affiliates, and trading communities to identify commercially valuable partnership opportunities.
Designed ROI-driven partnership strategies balancing acquisition costs, incentives, and sustainable ecosystem growth.
Represented ApeX at major blockchain conferences, expanding ecosystem relationships and regional market visibility.
NetEase Youdao
Improved platform performance through data-driven analysis, customer segmentation, and growth operations.
Developed CRM dashboards and user segmentation models to support targeted acquisition strategies.
Improved engagement and retention of high-value users through content optimisation and community initiatives.
